Doctor Networking & Marketing Manager
Melomed Private Hospitals SA
2026/10/15   Southern Suburbs (Cape)

Job Ref #: MG-Doc-Net-Mark-Man
Industry: Pharmaceutical And Medical/Healthcare
Job Type: Permanent
Positions Available: 1
A Doctor Networking and Marketing Manager (often referred to as a Physician Liaison, Provider Relationship Manager, or Medical Marketing Manager) acts as the strategic bridge between a healthcare organization—such as a hospital, specialist clinic, or pharmaceutical company—and the medical community.
Job Description
  • Develop and execute Hospital Marketing plans aligned to company specific strategic objectives.
  • Support digital marketing, branding and communication initiatives.
  • Develop marketing campaigns to promote hospital services and centres of excellence.
  • Conduct market research and local healthcare trends to support business case development.
  • Identify opportunities for expansion of new specialist disciplines within the hospital and growth in general practitioner referrals.
  • Identify opportunities to further promote and improve the Melomed brand through new and innovative hospital initiatives and activations.
  • Align specialist engagement with GP referral growth.
  • Align marketing strategies that support growth in patient volumes, improved brand awareness and increased community engagement.
  • Develop and execute a structured doctor engagement strategy in conjunction with the Hospital Manager and company specific strategic objectives.
  • Build and maintain effective relationships with specialists, surgeons, physicians and referring general practitioners.
  • Conduct regular practice visits to strengthen referral relationships.
  • Serve as a liaison between the hospital and medical practitioners and referring specialists/ GPs.
  • Coordinate specialist onboarding and practice establishment processes.
  • Support recruitment and retention initiatives for high-value specialists.
  • Monitor doctor satisfaction levels and implement improvement initiatives.
  • Facilitate regular doctor forums, engagement meetings and stakeholder events.

Support the improvement of doctor satisfaction scores/ratings and specialist engagement.

Job Requirements

Matric

Essential: Bachelor's Degree in a related field (Marketing, Healthcare Management, Health Sciences, Finance and /or Business Management)

Preferred: Postgraduate qualification in Healthcare Management and/ or Business Administration (MBA)

A minimum of 5 to 8 years' experience in:

  • Private healthcare with prior experience within an acute hospital environment.
  • Medical Practitioner networking & relationship management
  • Healthcare marketing & business development
  • Must have leadership qualities and be customer-centric focused
  • Valid Driver’s License and own car